Daniel Moquet

About Daniel Moquet

Daniel Moquet is the hard landscaping specialist for homeowners. With over 250 franchisees and 2,000 employees in Europe, Daniel Moquet is the leader in the industry.

In 1977, Daniel Moquet created his first agency in France, with a second pilot branch launched in 2003. In 2009, the fiftieth franchise opened and a call centre was created. Today, the company has teamed its franchising expertise with MJT Landscapes Limited to broaden the reach of high-quality hard landscaping in the UK domestic market.

Daniel Moquet’s vision is to balance social, environmental and economic aspects to create sociable and practicable garden spaces that can be enjoyed year-round by clients.

How does the Daniel Moquet franchise model work?

Initially providing a broader range of landscaping services, Daniel Moquet noticed a market gap beginning to form in the early 1990s. He made the decision to concentrate his knowledge on developing creative solutions to enhance driveways, paths, and patios for residents rather than providing a variety of services like any other landscaping contractor would.

Daniel Moquet was able to produce ground-breaking, ecologically responsible goods to revolutionize hard landscaping surfacing by collaborating with top manufacturing firms in the sector.

By keeping the business family-orientated and focusing on customer satisfaction, the company has been able to differentiate itself from other landscapers as an experienced team who go above and beyond to make your project a success. It’s also provided the blueprint to turn Daniel Moquet into one of the biggest franchises, with multiple sites around the rest of Europe.

As a franchisee you will have optimal time to focus on your core business. Your job is your priority. The call centre means your customer leads are pre-qualified to save you time and money and to optimise your conversion rate. The unique team of Daniel Moquet and MJT Landscapes means that your journey as a franchisee combines in-depth training and knowledge of franchising with a proven and successful business model. Daniel Moquet never lets a great opportunity pass by.

The added values of the Daniel Moquet network are:
• Create your own business in a booming market
• Join a concept that has proven its success for over 20 years
• Join a network of over 250 franchisees, with a 99 per cent success rate
• Operate in a sector with little competition
• Participate in a successful training programme
• Benefit from exclusive branded products
• Benefit from grouped purchases and optimised financial framework agreements
• Flourish in an activity with multiple skills
• Be supported on a daily basis by a team of professionals
• Manage a business with recognised profitability
• Belong to a brand with strong values

What qualities is Daniel Moquet looking for in its franchisees?

Daniel Moquet is looking for applicants with multiple skills: sales, management, business management and administration.

This franchise gives you the opportunity to express your sales and managerial talents, while being accompanied and trained in the best techniques.

As branch director, you’re in charge of managing, developing and coordinating the running of the franchise and the team. With the support of the Daniel Moquet network, you’ll play an essential role during every stage of the business, including helping individuals reach their personal goals and leading the team to collective success.

You don’t have to be a landscaper – 88 per cent of the network’s franchisees come from another sector.

The job can be broken down into two functions:
• Technical: team management, project management and site supervision
• Commercial: visiting prospects, issuing proposals and quotations

The organization is technical in the morning and sales in the afternoon.

The skills and qualities needed include team management skills, excellent interpersonal skills, and a taste for customer contact. It’s important to be versatile and rigorous in your work, and be willing to use your initiative. Through your commitment and hard work, you can earn a very good salary.

Did you know?

Daniel Moquet has an expected revenue of £540,000 after 2 years!

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What training and support does Daniel Moquet provide franchise owners?

Daniel Moquet offers franchisees a solid training programme in field management, communication strategy, CRM, procurement and sales. All franchisees have the added benefit of customer services support, and rigorous follow-up before, during and after the launch of their business, enabling them to achieve good profitability in the first year. The business model has proven very successful and has continually developed over the course of the last ten years.

As a franchisor, the company’s job is to make its franchisees successful. To do this, Daniel Moquet accompanies them daily towards success.

Field Management and Coaching:
• Monthly visits are organised from the start
• The franchisor is trained as well as the staff on site
• Regional meetings are organised to exchange best practices and meet other franchisees

Procurement and innovation:
• The purchasing department allows you to buy at the best price
• As a manufacturer we offer exclusive branded products to our franchisees

Organisation and admin:
The call centre allows the franchisee to concentrate on their core business
• An internal CRM has been created to facilitate the management of the companies (edition of the estimates, follow-up of the customers, calculation of the profitability, management of the schedules, etc)

Communication:
• The communication department helps the franchisee to set up a yearly communication plan to obtain qualified leads
• Strong branding and associated communication tools are provided to the franchisee

What is the minimum investment level required to set up your own Daniel Moquet business?

£39,000 is the recommended minimum investment level required by Daniel Moquet franchisees. By the second year of business, it’s expected that a franchisee’s turnover will be £540,000. Profit by the end of the third year of business is expected to be circa £80,000. The company’s business model means franchisees have the opportunity to choose multiple zone allocations as their business grows.

What locations is Daniel Moquet looking to operate in?

Franchisees are given an exclusive territory of a minimum of 40,000 properties. The brand believes in a focused approach, and is currently concentrating its expansion within the home counties.

For applications outside the home counties please get in touch to discuss further.

What are the Daniel Moquet franchise terms of agreement and renewal?

The franchise agreement is for five years.

Why is the Daniel Moquet franchise a good investment?

The company has 45 years of franchising experience and its franchisees know it! In 2013 the network was labelled a ‘golden network’ in France. It was ranked at the top of the Top 10 best franchises by the Franchise Indicator following the audit carried out in September among franchisees, with 99 per cent of franchisees optimistic about the future of the network and their company. In 2019, Daniel Moquet received the Golden Ribbon of Franchising from the FFF, and in 2023 it celebrated its 45th anniversary!

How in demand are the services that Daniel Moquet provides?

Over 204,000 new houses were built in the UK according to data published at the end of the 2022 March financial year. That’s a lot of new gardens! As 66 per cent of the UK market relies on professionals to carry out home improvement projects, the market is booming. Figures show that £5.1 billion was spent in 2022 on landscaping in the UK.

How do I start setting up my own Daniel Moquet franchise?

To find out more, or to request further information on franchising with Daniel Moquet, complete the form below and click on the ‘Request Free Information’ button now.