Brixton site attracts 1,300-plus customers before official opening
Jetts 247 Fitness’ latest gym has set a UK pre-sale record, after attracting over 1,300 members before it even opened its doors.
The brand’s 10th UK site, based in Brixton, south London, also debuted Jetts’ first outdoor functional fitness area, as well as an innovative gym floor design that includes dedicated workout space to maximise its J-SERIES boutique HIIT class.
Jetts Brixton franchise owners David and Kevin Barry are the company’s first UK multi-site operators - they also own Jetts Colliers Wood and Jetts Portsmouth.
Kevin says: “While the lockdowns made the road a little longer to opening, the innovative marketing plan we received from the Jetts central team meant we were able to execute a very strong pre-sale and now we’re just excited to finally open our doors to our new community of Jetts members who have been patiently waiting to get in the gym.
“The unrivalled, turnkey support we continue to receive from Jetts and their partner suppliers is outstanding and has helped us open three really successful franchises.
“We’ve felt really looked after by the team. And the product we have created together is a demonstration of their commitment to us and every member of our gym.”
James Garner, Jetts Fitness UK director, says: “We’re delighted to be able to finally open the doors of our 10th site, after a long wait as a result of the COVID-19 pandemic.
“I could not be prouder of the efforts of David, Kevin and their Brixton team, who understand and live by our core values, ensuring this record breaking success.
“It’s also testament to the position we have curated since our launch into the UK fitness market and shows that despite the success of at-home workouts over the past year the demand is there more than ever for high quality fitness facilities.
“As a brand, we will now take the new enhancements pioneered in Brixton and use this success to springboard into the rest of 2021 with a series of new openings and a revitalised franchisee recruitment programme.
“By constantly evolving and embedding the latest technological innovations and fitness trends into our model, Jetts brings a fresh approach to the franchise fitness market, which we believe makes us one of the most exciting and relevant options for those looking to own their own gym and make a profit with real purpose.”
Jetts 247 Fitness currently has over 300 gyms around the world.
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