It was double delight for Autosmart at the British Franchise Association HSBC Franchisor of the Year 2014 awards on June 26, as the vehicle cleaning products specialist scooped Franchisor of the Year as well as the Franchisee Recruitment Award.
It’s the third time in the last six years that the business has taken the top accolade in UK franchising, previously winning in 2008 and 2012.
In a challenging market, Autosmart impressed the judges by continuing to break company sales records, while maintaining high franchising standards.
INNOVATION
Other award winners included:
• Right at Home: Emerging Franchisor of the Year.
• Chemex: Award for Innovation.
• Kumon: Brand of the Year.
• Pirtek: Award for International Achievement.
Brian Smart, director general of the bfa, says: “Over 25 years, we have seen the nation’s finest franchisors honoured at these awards.
“This year’s entries continued that fine tradition by showcasing an overwhelming level of commitment, drive and diversity.
“The judging process is always difficult and this year was no exception, with the winners continuing to challenge the high standards set in previous years.
“Seeing franchisors from such a diverse range of sectors come together to celebrate their achievements is inspirational and highlights what is possible by expanding through ethical franchising.”
CRUCIAL
Cathryn Hayes, head of franchising at HSBC, says: “Communication, strategic planning and the implementation of development plans are all crucial to being a successful franchisor.
“We have seen these skills demonstrated in abundance by the winners of this year’s awards.
“The level of enthusiasm, passion and creativity demonstrated by this year’s franchisors operating in challenging markets has been fantastic.
“We have been particularly impressed with how these winners have supported their franchisee networks, implementing smooth recruitment processes and showing a high level of care above and beyond the expected.”
_59_59_80_s.jpg){kind=logo}
_59_16_80_s.jpg)
