Sweet Treat Donations is a simple business to run. All a franchisee needs is enthusiasm, commitment and a desire to support a good cause
Sweet Treat Donations requires no selling or business experience and, with a low investment, all a franchisee needs is enthusiasm, commitment and a desire to be successful, as well as a charitable nature. The business is modelled on cause related marketing (CRM).
CRM encourages the formation of a partnership between a charity, a franchisee and a product or service. In this case the charity is your local charity - The Air Ambulance Service or The Children’s Society - the partner is the franchisee, and the product is sweets and snacks.
No commitment
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The boxes of sweets and snacks, including freshly baked flapjacks and cakes, are left in people’s places of work, requiring no commitment or obligation. Because the funds are being raised for a local charity, people are only too pleased to offer their support and buy a snack. Their money is placed in an honesty box, which is incorporated within the display unit.
Every two weeks the money box is emptied and the display unit is restocked with more sweets and snacks. Each snack box is branded with the local charity logo. They hold up to 30 items that cost just £1 - of which 67 per cent of the net profits go to the charity.
Benefits of the business include high turnover of cash within a few days of trading, no waiting for payment, no selling involved and you have complete control of your business from day one. Franchisee David Perrott has been supporting the Cornwall Air Ambulance and has placed more than 200 boxes around his local area. He says his business has got off to a great start and is overwhelmed with the support he is getting.
John Nicholls has just opened for business in Somerset, supporting the Dorset and Somerset Air Ambulance. He says: “I have recently relocated back to the UK from Cyprus and was looking for something to do that was flexible and worthwhile when I came across Sweet Treat Donations.
“Having been used to a very sociable and outdoor lifestyle overseas, I wanted a job where I could meet people and, at the same time, get to know the West Country better. So this fitted the bill perfectly - and, of course, helps such a great charity.”
Fenella Haffenden was the first woman to join Sweet Treat Donations and, according to the company, is one of its best franchisees. She is working well around her three children’s school holidays and enjoys the flexibility the franchise offers.
Rewarding job
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“Owning a Sweet Treat Donations franchise gives you a very rewarding job,” says managing director Sean Read. “Not only are you calling on people who are always pleased to see you with a fantastic selection of the best sweets and flapjacks, you are also helping to raise vital funds for your local charities.
“Each year local Air Ambulance Trusts have to find funding of around £2-£4 million just to keep flying and all of this has to come from local fundraising, as they do not get any financial assistance from the government. So it is vital they get support form the local community and we at Sweet Treat Donations are helping with our snack boxes.
“We are also very pleased to be helping The Children’s Society charity with its local fundraising. In the UK every year over 100,000 children run away from home. Every child who has become a young runaway deserves to be protected through a national safety net of support.”
Sweet Treat Donations is now working with Air Ambulance Trusts and The Children’s Society to help establish its fundraising snack boxes across the UK, with a goal to raise £250,000 for the charities.
The company is looking for new franchisees across all parts of the UK, so contact Sweet Treat Donations for the latest news on your area.