The Asian QSR franchise plans to open at least 12 new stores in 2022 through a mix of equity stores and franchise-operated
The opening at Haven’s Craig Tara Park in Ayrshire marks the first foray into holiday parks for Chopstix Noodle Bar.
The site looks set to be the highest performing Chopstix location in Scotland, prompting both Chopstix and Haven to explore additional location rollouts in the future.
The initial sales figures at Craig Tara have now been celebrated by both senior leadership teams.
Jon Lake, managing director of Chopstix, said: “This is a landmark event for Chopstix. We’re delighted to be growing our estate footprint with Haven holiday parks, the opening week of sales at the Craig Tara Park indicates there is a real appetite for our dishes among Haven guests and points to a long, fruitful partnership between our two businesses.”
Under the agreement, Haven will oversee the full management of the sites, but it will be a collaborative process with all employees undergoing a full Chopstix induction so that they can truly embed themselves in the ethos of the brand.
Cain Savazzi, who is food and beverage director for Haven, said: “We are constantly looking at ways to improve our guest food and beverage experience and introduce new dining experiences, feedback from guests at the Craig Tara Park has been highly positive, and points to how successful the Chopstix partnership could be in broadening our offering. It’s safe to say Chopstix’s pan-Asian noodles are a hit with our visitors.”