The theatre school brand reacted swiftly to the coronavirus crisis and is now welcoming new franchisees
When schools closed in March, much was said about children missing out on education and the problems that might arise as a result.
As the weeks turned into months, what became apparent was that the lack of social interaction was causing significant issues in terms of self confidence.
Razzamataz Theatre Schools quickly responded with not only small interactive online classes, but also many opportunities for students to share how they were feeling with their teachers and classmates, as well as dedicated sessions with coaches skilled in working to improve young people’s mental health.
Back in business
The Razzamataz franchise network has now been given the go ahead to open for face-to-face contact and once again support students to not only improve their performing arts skills, but to also help rebuild their confidence and hopes for their future.
To ensure a safe, enjoyable and relaxed return, head office has been adhering to government guidelines and working with the Children’s Activities Association and other franchisors to ensure best practice.
Plans for the future
When the pandemic hit the UK, Razzamataz was just starting its 20-year birthday celebrations, having treated all its franchisees to a conference in London and awards ceremony on a Thames luxury liner.
There were also many exciting events for the students planned, including a performance trip to Disneyland Paris.
Denise Hutton-Gosney, founder and managing director of Razzamataz, says: “During the pandemic, we were delighted we could continue to offer scholarships with The Stage and also our own Future Fund charity to help even more young people experience the joys of performing arts.
“We’re a school where children come to follow their passion in dance, drama and singing, but we are also so much more than that.
“We have so many parents tell us that Razzamataz is the place where their child feels most accepted, it is where they have grown in confidence and where they have found lifelong friends.”
Careers in the arts
Throughout the pandemic, Razzamataz has continued to grow as a business.
In fact, five new franchisees have come on board, taking advantage of virtual training and full support from a dedicated mentor.
With many industries facing a tough time, Razzamataz is reaching out to individuals who find themselves looking to reassess their future.
“This has been particularly tough for the arts/entertainment and travel industries, with many people set to lose their jobs,” Denise adds.
“There are also going to be plenty of redundancies in other sectors, so for the first time ever we’re giving the right candidates the chance to join our award winning network without having to pay a franchise joining fee.”
Razzamataz is also hosting free virtual events to help people understand more about running a theatre school and franchising in general.
At a glance Razzamataz Theatre Schools
Established:
2000
Number of franchised outlets:
45
Location of units:
UK
Investment range:
£0 for performing arts, education and airline sector workers (usually £7,995 plus VAT)
Minimum required capital:
£4,000 marketing launch budget and £5,000 working capital
Contact:
franchise@razzamataz.co.uk. 07821 122242 razzamataz.co.uk/franchise-opps/contact-us
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