Marketing franchise, activ digital marketing, held its Annual Franchise Forum in April. We round up the highlights
Bristol played host to activ Digital Marketing’s annual forum which shared best practices, network achievements, and community offers. These included:
1. 82% franchisee satisfaction rate
The business announced it had received its highest franchisee satisfaction rate of 82%, according to employee engagement survey platform, WorkBuzz.
2. Ambitious future plans revealed
The business revealed the results of its performance review and outlined key areas of improvement for franchisees, as well as successes.
This led to the marketing and business plan for 2024/25, which aimed to set up numerous goals and strategic initiatives.
3. Growth mindset encouraged
Katie Bullon, managing director, led a session on cultivating a growth mindset. Attendees learned how to embrace challenges, foster resilience, and drive personal and professional growth within their franchises.
4. Franchisee presentations
Three franchisees shared their expertise on relevant topics. These included:
Lisa from the North Essex territory who discussed effective networking strategies.
Jen from the Ludlow territory who presented on creating engaging Instagram Reels.
Mark from the Kingston territory who provided insights on SEO tactics to boost online visibility.
5. Show reel and content creation
A new franchise show reel was revealed, which will be used to promote the business and its franchise network opportunities.
A cameraman and photographer were on hand to gather high-res content which new franchisees will be able to use during their business launch.
6.Training schedule released
The head office team presented a training schedule for the upcoming year which is designed to equip franchisees with the skills and knowledge necessary to excel in their businesses and is part of an internal CPD scheme.
7. activ award winners announced
Four franchisees were recognised for their performance across various territories, as part of the activ Awards.
The awards aimed celebrate the dedication, hard work, and success of franchisees, as well as inspire others within the network to strive for excellence.
The Annual Franchise Forum was a moment for the activ Digital Marketing to set a positive tone for the year ahead, as it continues to recruit franchisees across the UK.
“The Annual Franchise Forum not only celebrated the achievements of the past year but also laid the groundwork for an exciting future,” said the brand in a press release. “activ Digital Marketing Franchise is poised for continued success, driven by a supportive and ambitious network of franchisees.”
